Auditing your website, like all aspects of your business, is an essential task and should be handled at least annually! In the digital age, your website serves as the front door to your business. As one of the crucial 5 components of your online visibility, your website is the one asset that you control 100%…
The other night in our extended family Facebook group message, a cousin sent a video link that said “Are you in this video?” with a broken heart after the question. Last weekend, my uncle passed away after a 7 year battle with brain cancer, so the family is scrambling to connect and collect stories that…
According to LastPass’s 2021 Psychology of Passwords Report, there are some scary statistics about our behavior with passwords. Some key takeaways from this year’s report include: 71% of respondents worked fully or partly remote during the pandemic. 32% of respondents create strong passwords for work-related accounts – yikes! 45% of respondents did not change their passwords…
Your online reputation can impact your offline word of mouth referrals. This is true even in the Gaeltacht! And so we are venturing into the Irish speaking small business & SME communities of Ireland (in our own small way) to support business success. As you may know, our Founder, MaryPat Kavanagh, moved recently to Salthill,…
MaryPat longs to live in a world where she empowers everyone she meets, builds incredible business and marketing strategies for dynamic clients, and a big bowl of almonds and prunes are always full on her desk. As a business leader, innovative CEO and marketing strategist MaryPat has over 30 successful years collaborating with business owners. …
Manage Your CX: Customer Experience on Video As we mentioned in our previous post, our company has been a global and remote employer for 20 years. You could say we have learned a thing or two about video conferencing with our employees and clients. This is the second part of the Video Conferencing Best Practices…
Our company has been a global and remote employer for 20 years. You could say we have learned a thing or two about video conferencing with our employees and clients. During the surge of Covid-19, many companies who were able to place their employees on a work from home status, have done so. While some…
How did my dog Max help me build my business? This article features myself and 14 Forbes cohorts sharing fun ways to personalize your brand to build your business. Successful strategies include wine tasting, pop culture, and superheroes. What is your favorite idea? Or perhaps you have one that worked for you?…
The recent global issues have affected every person, business and community around the world. We have gone from frequent personal interaction to social distancing, shuttering of businesses and moving a large number of jobs and education to the remote/work from home sphere. For Strategic Results Marketing, remote work is business as usual. We have…
Creating empathy in the workplace is a complicated matter as understanding what someone is feeling is uniquely human. However, this soft skill is often such an important aspect of good leadership, it is one we need to hone in and develop. I, along with 15 of my colleagues, have written helpful tips for Forbes.com on…